Amanda Lawson

Fashion Brand E-commerce Trading Specialist | Freelance & Consultant

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About

Working with brands within the e-commerce space for over 10 years, I fully understand what is needed to create, maintain and grow a successful fashion brand. I’m passionate about using my knowledge and experience to help others, which is why I decided to set up my own consultancy business in March 2020. I’m particularly driven to help businesses identify the formula that will make their brand successful within a highly competitive market, while supporting on the day-to-day operations and trading required to sustainably increase sales and profitability.

Ask me about
Buying
Merchandising
Shopify
Strategy
Excel
Retail
Ecommerce
Fashion
Data Analysis
Market Research
Forecasting
Trend
Work experience

Apr 2020 - Present

Amanda Lawson Consulting

Fashion Consultant

www.amandalawson.co.uk

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Jan 2019 - Dec 2019

GLASSONS LTD

Senior Buyer for Glassons Australia

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Jul 2015 - Dec 2018

Lipsy London

Branded Buyer for Lipsy & Next

Dec 2014 - Jul 2015

The Clear Agency

Womenswear Sales Manager

Sep 2013 - Dec 2014

ASOS.com

Junior Buyer - Fast Fashion & Going Out Brands

Oct 2012 - Sep 2013

ASOS.com

Assistant Buyer - Jersey & Street Brands

Apr 2011 - Nov 2012

ASOS.com

Assistant Buyer - Fast Fashion Brands

Mar 2009 - Apr 2011

ASOS.com

Buyer's Admin Assistant - Premium & Contemporary Brands

Education

2005 - 2008

Central Saint Martins, UAL

BA, Fashion History & Theory

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