Head of Payments & Partnerships at Daraz Sri Lanka | Marketing & FinTech Specialist | Performance Coach

Dulika Jayamanne

Qualified and experienced marketing specialist with a Bachelor's degree in Management from California State University Chico and a career spanning 13+ years across multiple industries and business sectors; including e-commerce, fintech and digital payments, credit cards, performance consulting, office automation, packaging and footwear manufacturing, with a proven track record of success in developing and executing marketing and business development strategies that drive results.

Skilled in marketing and brand management, campaign development and execution, and budget management, with strong analytical and problem-solving skills, excellent communication and interpersonal traits, and the ability to work both independently and as part of a team.

Leading the development and execution of Daraz Sri Lanka's payments strategy—including cultivating and managing relationships with payment partners, driving innovation in payments, and ensuring that Daraz Sri Lanka offers a seamless and secure payments experience for its customers.

Heading DarazPay; a fintech initiative for payments solutions on the Daraz app, as well as other digital financial services including buy now, pay later (BNPL) options, co-branded cards, product insurance, utility payments capabilities, and gift vouchers.

Head of Payments and Partnerships

Developing and executing marketing programs to drive merchant acceptance of Seylan Bank's credit, debit and prepaid cards—including developing relationships with merchants, creating and managing marketing materials, and tracking and analysing results.

Manager - Credit Card Merchant Promotions

Was responsible for the overall leadership and management of the company—including developing and executing the company's business strategy, managing the company's finances and budgets, and overseeing delivery of consulting services to clients.

Building and maintaining relationships with both internal and external stakeholders.

Director

Identifying and exploring new business opportunities within the office automation industry on behalf of the company, and working closely with clients, partners and internal teams, to develop and execute strategies that will grow the company's business.

Business Development Manager

Developing and executing marketing strategies to build brand awareness, generate sales leads, and drive revenues—particularly in US and European markets.

Working with sales, product development and customer service teams to align the company's sales and marketing efforts with its overall business goals.

Marketing Manager

Developing and executing the company's marketing strategy—including promoting and marketing the company's "Genelle" brand of ladies shoes in Sri Lanka as well as main export markets in the UK, developing and executing marketing campaigns, and managing the company's marketing budget.