G

Gareth da Cunha, MBA

Venture Secondaries- V2 Markets. Bringing buy and sell liquidity to the pre-IPO market.

Salt Lake City, UT, US

About

Capable revenue and GTM leader with 10+ years of experience in the financial services, fintech and startup sectors. I bring executive quality leadership, a broad background and a track record of execution. I have an established background in leadership, management, training, GTM operations, implementation of team operations in a sales environment and quickly becoming a subject matter expert across a variety of verticals. My superiors and direct reports describe me as a hard working, quick study who builds solutions to problems and looks after his team. I also serve as a liaison between the talent placement and executive search industry and the alumni/cadets of the Virginia Military Institute. Myself and other members of the VMI Career Networking Board are actively placing graduating cadets, mid-career, and C-suite in their next role by networking with campus ambassadors, talent acquisition and executive search professionals. VMI cadets and alumni, by nature, perform well in leadership roles and in highly variable work environments. Let's connect and discuss filling your highest caliber roles.

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Work experience

  1. July 2023 – present

    V2 Markets

    GTM
    V2 Markets is building the next-generation venture marketplace that facilitates primary deal flow, secondary trading, and beyond. Effortlessly track and manage your venture portfolio with V2. With real-time pricing, market trends insights, popular company information, and sector analysis, V2 Markets can be the go-to resource for venture capital participants and venture backed companies.
  2. May 2023 – present

    GLG

    Consultant (Network)
    Provide growth and market insights to clients ranging from sales training, market analysis, risk management, leadership strategies, investment management, sales leadership, etc.
  3. May 2022 – May 2023

    Masterworks

    Director, Business Development
    Manage a team of (12+) Business Development Representatives (in office and remote) to hit organizational top line growth targets, efficiency metrics, output volume, etc. Overhauled sales funnel operations and lead distribution using HubSpot automation to increase efficiency and yield of effort. Resulting in a 3.2x increase in sales efficiency over six months. Restructure performance incentive to directly tie performance based compensation to business performance needs preventing gamification and increasing total profitability of the team by 30%. Develop and mentor direct reports to build their skills and advance their careers resulting in three quarters of my team being promoted to more impactful roles. Diagnosed the need, developed and implemented, art investment product and financial market training program that was implemented department wide (30+ participants) including financial markets literacy, art market literacy, sales skills and FINRA licensing exams. Execute strategic decisions around hiring, firing, performance plans and other HR related management tasks. Manage vendor shopping, price negotiation, dev integration and usage case comparisons. Spearhead two new business creation initiatives around how best to increase sales growth with institutional investor clients as well as increase existing customer lifetime value.
  4. July 2021 – May 2022

    Masterworks.io

    Membership
    Generated sales and develop top line growth to the firm by handling 24+ scheduled calls per day. Originated and presented a training curriculum to peers and superiors around asset allocation, art investing, alternative investments, portfolio modeling, sales skills and financial fundamentals. Excelled and was moved up to the top tier of sales team handling the most high value leads where I sold to the largest clients and presented the most sophisticated products. Initiated and implemented a mentorship program partnering new hires with senior salesmen to accelerate their learning and improve team performance. Standardized and distributed best practices and a ‘pitch tool kit’ for how to handle objections in the most effective way, improving team performance and accelerating onboarding.
  5. September 2016 – July 2021

    E*TRADE from Morgan Stanley

    Financial Consultant
    Managed, retained and grew a book of clients in a financial advice role, including prospecting new clients, consolidating outside assets, positioning managed portfolios, building financial plans and conducting regular portfolio reviews. Achieved top branch producer, averaging $28M in net growth of assets under management/year. Specialized in large accounts owned 6 of the branches top 10 relationships between $10-54M. Educated clients on the value of managed portfolios and building goal-oriented retirement/investment plans that focus on the client’s holistic long-term goals. Prospected clients and be the face of the company within a territory by organizing and presenting monthly seminars focused on education-based sales and corporate compensation. Coached new Financial Consultants on how to position, sell and build managed portfolios. Led the branch in positioning and closing most of the largest accounts with the most sophisticated portfolio offerings and leading from the rear to encourage peers to close larger and more sophisticated relationships.
  6. December 2015 – September 2016

    Jackson

    Internal Wholesaler
    Monetized and cultivated relationships with Financial Advisers in Ohio and Arizona in RIA and BD channels. Educated advisors on the intricacies, risks, benefits and positioning of IOVA, VA, fixed & indexed annuities. Presented to Financial Advisors the value of annuities in a client’s overall allocation, positioning it in tandem with other low volatility assets like bonds along with other tax efficient vehicles like ROTH and traditional IRAs. Coached Financial Advisors on how to present annuities to clients, overcome objections, manage client expectations and explain riders and benefits like, death benefits, income riders, terminal illness benefits, extended care riders, etc. Worked shoulder to shoulder with external partners to drive toward strategic goals and manage day to day tactics like prospecting, damage control and relationship management. Maintained top 5 (out of 60+) performance while in Northern Ohio Independent territory in terms of both percentage of goal and total tonnage.
  7. September 2015 – October 2015

    Checkmate Ads

    Founder & President
    In a sentence Checkmate Ads makes banner ads useful again both to the advertiser and the publisher. Our ad platform allows advertisers to direct buy banner space on specific pages of web content by in return for the publisher receiving a premium price. Our ever expanding partnerships with niche bloggers, regional news publishers, mainstream web media, marketing agencies and PR firms has lead to ever increasing utility from the platform for both publishers and advertisers. We are always looking for new partners and innovative thinkers. Please don’t hesitate to reach out.
  8. January 2014 – June 2015

    Raymond James Financial Inc.

    Assistant Vice President of Products - AMS
    Developed and fostered sales and consultative relationships with Raymond James Financial Advisers in the Northeastern US. Managed and prioritized outbound call campaigns for new asset managers, new products, corporate events, product changes, updates, etc. Coached Financial Advisers on how to present managed products, overcome objections, manage client expectations and explain financial concepts like alpha, beta, Sharpe ratio, Treynor ratio, etc. in digestible terms. Managed all inbound requests including portfolio analysis, client reviews, competitive portfolio analysis, manager reviews and other analysis in support of Financial Advisers. Presented in large group and 1:1 settings to new Adviser recruits and clients on a frequent basis covering things like platform structure, fees, manager due diligence process etc. Work as part of a sales team responsible for collecting roughly $90M/year in new assets under management, we were the top performing team at the time.
  9. November 2011 – March 2013

    Full Sail University

    International & Military Admissions Communications Manager
    Project manage the creation and budgeting of print collateral, e-mail campaigns, social media campaigns, print advertizing, press releases, web advertizing, swag items, etc. Project manage the creation of two lead generating and informational mini-websites each individually tailored to appeal to the military and international student markets respectively, as well as provide information on each market’s specific enrollment requirements. Create and implement strategic business plans targeted directly at the military and international student markets. These two distinctly different plans capitalize on specific opportunities within each drastically different market based on opportunity. Interpret report data and build lead inflow prediction models in Excel for distribution to executive level decision makers. Manage supply vendors who provide swag, translate documents, print collateral, etc. Logistics management including: price negotiation, production scheduling, internal demand prediction, budget management, quality control, etc.
  10. May 2011 – November 2011

    Maximized Living

    Manager of Customer Service and Resource Engagement
    Managed resource engagement of over 35 Premium Accounts, 182 Key Accounts, and more than 200 standard Chiropractor clients with specific fiscal and participation goals that were monitored weekly. Draft and constructed a new hire training manual educating customer service incoming call handlers, how to manage scenarios and address customer concerns involving products. Generated from scratch and documented SOP for handling client objections, concerns and disenfranchisement while still maintaining global sight of fiscal goals.
  11. November 2010 – May 2011

    Walt Disney World

    International Resort Sales Booking Coordinator
    Helping in booking, quoting and selling more than 129,000 total group room nights often accompanied with event space from international tourist, largely from Brazil.
  12. August 2009 – January 2010

    Fred Meyer Jewelers

    Journeyman Salesman
    Sold fine jewelry to walk-in customers while also executing logistical duties involving inventory and jewelry repair.

Education

  1. 2012 – 2014

    University of Florida - Warrington College Of Business

    Master of Business Administration (M.B.A.)
  2. 2006 – 2009

    Bachelors of Arts, International Studies, Economics
  3. 2007 – 2007

    Pontifícia Universidade Católica de São Paulo

    Bachelor of Arts - BA, International Relations and Affairs