Gwen Bennett

eCommerce Retail Expert l

1

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About

Experienced Ecommerce and Marketing leader with a demonstrated success in the retail industry. Strong operations, professionally skilled in Budgeting, Analytical Skills, Marketing, Advertising, and Retail.

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Work experience
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Mar 2019 - Present

Bodybuilding.com

Head Of Ecommerce

Oct 2017 - Mar 2019

Destination Maternity Corp (Motherhood Maternity® and A Pea in the Pod®)

Head of eCommerce and Marketing

Apr 2015 - Oct 2017

Destination Maternity Corp (Motherhood Maternity® and A Pea in the Pod®)

Head of eCommerce

Lead ecommerce and contact center growth and online initiatives for retail brands Motherhood.com; MotherhoodCanada.CA, APeaInThePod.com and DestinationMaternity.com. Created business plan for capital investment for ecommerce and order management systems to migrate from legacy in-house custom solution to DEMANDWARE and KIBO system. Lead business requirement development and execution.

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Mar 2010 - Mar 2015

Bealls

Vice President-ecommerce

Leadership responsibility to grow eCommerce sales contribution for chain. Implementation of IBM WebSphere Commerce platform project began in May 2010. Prepared ROI analysis and business case for board approval funding.

May 1995 - Mar 2010

Beall's, Inc.

Vice President-AdvertIsing

Advertising planning, budget, ROAS analysis. Traditional retail advertising plans.

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