Jason Morgan

CEO at Original ChopShop and bellagreen

How does this work?
Work experience

Dec 2016 - Present

Newk's Eatery

Board Member


Oct 2016 - Present


CEO and Board Member

bellagreen is HHCP, LLCs second investment. Founded in 2008, bellagreen is a premium fast-casual restaurant concept with six locations in the greater Houston, Texas area and three locations in the Dallas, Texas area. bellagreen executes primarily in the lunch and dinner dayparts, along with breakfast at its Houston location. The menu provides an elevated take on modern American fare with a wide array of sandwich, salad, pizza and entrée offerings, all priced in the $10-$15 range. bellagreen offers extensive gluten-free alternatives with a conscientious eye towards the dietary sensitivities and allergy needs of its guests. Its restaurants also offer a unique beer/wine menu featuring organic and biodynamic wines. bellagreen maintains an eco-friendly focus and a commitment to sustainability and the environment.


Jul 2016 - Present

Original ChopShop


Original ChopShop ("ChopShop") is the inaugural investment by HHCP, LLC. Founded in 2013, ChopShop is a better for you fast-casual restaurant concept with eight locations in greater Phoenix, Arizona and five in Dallas, Texas. ChopShop features fresh whole foods and local dining options served in a bright, inviting environment across all three day-parts and snacks. The menu is elevated, contemporary fare with an emphasis on healthful offerings which include salads, sandwiches, protein bowls, parfaits, fruit bowls and breakfast options. ChopShop offers a diverse variety of drinks including fresh juices, protein shakes, fresh lemonades and teas.

Aug 2015 - Present


Co-Founder and Managing Partner

HHCP, LLC is a partnership of Jason Morgan and Jeff Brock created to close on two emerging restaurant concepts - Original ChopShop and bellagreen. At the end of 2017, Morgan transitioned to CEO of both concepts and Brock created a new and separate entity, Hargett Hunter Capital Management, to pursue future opportunities in the restaurant sector. HHCP, under both Morgan's and Brock's guidance, is the current manager of both Original ChopShop and bellagreen. Morgan is not affiliated with Hargett Hunter Capital Management.


Feb 2015 - Aug 2016

Mama Fu's Asian House

Board Member


Apr 2008 - Jun 2015

Zoes Kitchen


At Zoes Kitchen, I joined the company at a restaurant count of 20. I've worked, side by side with the CEO, in the growth of the business over the past seven years with stores now totaling over 150 units. I've played an active role in site selection for new restaurants across the country; developed operational analytics to drive store performance; and implemented foundational systems including accounting, HRIS, point-of-sale, and a business intelligence tool. And in 2014, I led the efforts in taking the company public -- one of the most successful consumer IPO's of the year.


May 2006 - Dec 2007

Video Gaming Technologies



2001 - 2006

Gaylord Entertainment Co.

CFO ResortQuest


Apr 1998 - Jun 2001

Harrah's Entertainment

Director Strategic Planning

Oct 1996 - Apr 1998

ITT Corporation - Sheraton Tunica

Manager Financial Analysis

May 1995 - Oct 1996

Arthur Andersen

Staff Accountant

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