Sierra Cortner

Project Manager at Astronaut Monastery

New York, NY

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About

With a multidisciplinary background spanning across project management, marketing, editorial, and design, my passion lies in brand building with a particular focus on fashion and interiors.

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Work experience

Aug 2020 - Present

Astronaut Monastery

Project Manager

• Fields requests from clients for projects including: presentation and logo designs, creative direction, website development, and social media strategy • Provided the creative direction for Rowing Blazers' latest and largest collaboration to date with the NBA

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Mar 2020 - Sep 2020

Spring Place

Marketing Manager

• Worked with programming team to develop digital marketing strategies for campaigns and collaborations with key partners such as IMG Models, LifeWTR, Nestlé Waters, and MICHELIN Guide • Designed both digital and print collateral, including membership sales tools, gifted product, and executive presentations • Increased brand's Instagram following by 210% since hired • Executed paid social campaigns on Facebook and Instagram to increase brand awareness of New York and Beverly Hills clubs • Managed front and back ends of the Spring Place app and led content migration when first launched • Collaborated with programming team on digital initiatives and managed live programming events • Re-designed member communications channels and supported content migration to new website design

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Aug 2018 - Mar 2020

Spring Place

Marketing & Social Media Coordinator

Jun 2018 - Aug 2018

Naeem Khan

Interior Design Consultant

• Prepared Naeem Khan’s sister company for the launch of a home furnishings line for Linda's at Bergdorf Goodman • Conceptualized runner, placemat & drinkware designs, sourced textiles and cut patterns before sending designs to production • Scheduled 10 buyer appointments and organized a showroom meeting resulting in Moda Operandi becoming a stockist

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Nov 2017 - Aug 2018

Spring Place

Social Media Marketing Intern

• Captured social content during events at Spring Studios and Spring Place to drive engagement and build community • Led a $15k budget content team of two photographers and one videographer during New York Fashion Week Fall 2018 resulting in social media and reel content • Wrote copy for marketing initiatives across social channels, newsletters, website, and printed assets

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Sep 2017 - Nov 2017

Spring Studios

Production Intern

• Greeter for media, financial, and fashion events hosted at this venue including Jeremy Scott, Liu Bolin, Zimmermann & Michael Kors runway shows

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Sep 2013 - May 2017

Emory University

Administrative Assistant

• Served as a front desk staff member, answering phones, directing student traffic and aiding the collegiate community with academic tasks

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Aug 2016 - Jan 2017

Modern Luxury

Editorial Intern

• Wrote 10 articles and 20 blurbs on the topics of interior design, fashion and the Atlanta culinary scene for JEZEBEL, The Atlantan & Men’s Book • Fact-checked contributing writers’ content

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May 2016 - Aug 2016

Betches LLC

Editorial Intern

• Copywrote website features to promote Shop Betches collaborations with MeUndies & NCLA • Uploaded over 100 articles via the website backend using a Content Management System and optimized SEO • Scheduled Twitter content to cross-promote weekly articles

May 2016 - Aug 2016

KAELEN

Studio Operations Intern

• Assisted in general upkeep of design studio for ready-to-wear brand KAELEN • Researched venues for Market Week 2016 • Organized press pages and e-commerce backend • Created the F/W 2016 e-commerce look book to promote Kaelen Haworth's collection

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