Vasanth Matamudra

Entrepreneurial Product Leader: Product | Strategy | Partnerships


Office Hours

How does this work?

Product and Business leader of global cross-cultural teams in product management, business strategy & technology Develop & execute product strategy + roadmap Customer-focused, expertise in translating customer needs to business + product requirements Strategic thinking combined with creative & tactical execution Delivered innovation for both enterprises + consumer markets; enterprise SaaS, consumer products, SDKs, developer ecosystems As a product leader, thrive in the intersection of customers, engineers and partners As a consultant, produced millions in revenue and long-term clients ► Product & Marketing strategy & management ► Business leadership & strategy ► Strategy development ► Strategic partnerships ► Delivery leadership with global teams ► Management Consulting ► Large scale software implementations, consulting engagements Specialties: business management, strategy, Product Management, Marketing, Team leadership, strategy development, business development, communication, program management, project management, business development, management consulting, client relationship management

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SalesForce PRM
Work experience

Jan 2018 - Present


Director, Product Strategy (ISVs) | SaaS | Cloud

Craft Product Strategy for strategic ISVs (Google, Salesforce, Amazon among others)


Jan 2016 - Dec 2018


Product Strategy | Strategic Alliances | Innovation

► Launched products for the K-12 market in China partnering with Alibaba ► Owned experience strategy and software roadmap ► Drove innovation strategy with strategic ISV and Silicon partners (Microsoft, Intel, AMD, Nvidia, Qualcomm) themed around around AI/ML & new form factors


Jan 2014 - Dec 2016


Product Strategy | IoT | Product Management | APIs | SDKs | Business Strategy & Planning

► Defined product strategy, roadmap and drove delivery of key developer updates for the Sprout SDK – these included key computer vision related public APIs and Sprout developer tools; these updates resulted in a 75% QoQ increase in apps submitted for review through the Sprout marketplace ► Led connected home & IoT strategy and operations efforts: drove new business model explorations for connected home products ► Built financial models, P&L forecasts; owned strategic inputs for the business for corporate long term planning exercises; developed executive presentations for the board and global sales forums ► Helped recruit & build team from the ground up – grew the team 4x in 6 months


Jan 2013 - Dec 2014


Sr Manager - Product Management | Product Strategy | APIs | SDKs

► Crafted strategy for expansion of Cisco Medianet & MSI beyond the Cisco portfolio of endpoints ► Led partner engagements and technology partner ecosystem development effort; increased engagements by 3x in 6 months ► Launched 3rd party developer program for the MSI’s management API ► Expanded MSI into mobile platforms (iOS & Android) – this increased market addressability by 50%


Jan 2011 - Dec 2013


Sr. Product Manager | Product Strategy | Product Management | APIs | SDKs

► Led product management and go-to-market efforts for a core part of Cisco’s cross-product architecture & solution, Medianet ► Drove expansion & integration of the MSI SDK into multiple Cisco endpoint product lines ► Developed product roadmap and backlog for the Media Services Interface SDK (MSI). The MSI SDK was integrated into Cisco applications and endpoints like Telepresence, Jabber, WebEx, IP Phones enabling these applications to better interact with the network delivering tangible customer benefits: simplified deployments and reduced Opex resulting from a reduction by 75% in overall mean-time-to resolution of user experience issues and optimized network resources


Jan 2004 - Dec 2011


Manager | Strategy & Technology Consulting | Team Leadership

► Led large scale consulting engagements for clients in the financial services & tech sectors (Apple, Cisco, Amazon, Fidelity Investments, Charles Schwab, Bank of America) Technology: ► Led 40+-member team supporting 120+ applications as the Service Delivery Manager at Cisco. Responsible for $10M+ annual revenues ► Proposed and established a service desk to handle incident management utilizing the ITIL framework that will result in 10% annual savings in Opex for Cisco; proposal included business process baseline and organizational design ► Developed application rationalization strategies for optimizing portfolio of 200+ applications that resulted in significant Opex savings for Cisco IT ► Led the development of requirements and specifications for Apple’s marketing campaign management platform; effort included researching best practices around inbound /outbound campaigns, strategies and technology choices around master data management ► Program managed a vendor evaluation exercise for Apple’s campaign management platform Financial Services: ► Led a team of 15 technical leaders on a multi-year, multi-million dollar engagement to support reporting applications for Charles Schwab Inc. ► Conceived and led a project to in-source production of digital media that resulted in recurring, annual savings of 5% in Opex for Schwab ► Led a 40-member team in delivering technology initiatives and enhancements for BofA’s online banking application ► Led multiple, highly successful Large Plan Services benefits implementations for the employer services unit of Fidelity Investments. ► Introduced technical solutions that reduced cycle time for compare processes in systems implementations by 75%. Efforts were recognized with “Best Implementation of the Year” awards at Fidelity Investments ► Assessed operational risk to ensure compliance with SOX regulations for Fidelity Investments’ HR-Payroll outsourcing business


Jan 2002 - Dec 2004


Programmer Analyst | Management Consulting | Strategy Consulting | Technology Implementations

► Developed a web-based workflow application for Cisco’s intranet. Managed the complete life cycle of the development process from discovery and design to release while ensuring a defect-free delivery ► Designed and implemented a content management solution for Fidelity Investments’ analyst research portal; effort was instrumental in other engagement awards ► Developed functional specifications for new products for an Application Service Provider including software components for Auctions and RFQs


Aug 1999 - Dec 2002


Software Engineer | Management Consulting | Strategy Consulting | Technology Implementations

► Developed web content extraction software that populated Amazon's product catalogs & databases ► Other roles for ecCubed Inc and Fidelity Investments


2007 - 2010

Haas School of Business, UC Berkeley

MBA, General Management


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