Amie Pollack

Head of No-Code Educational Content at Makerpad

Phoenix, AZ

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Office Hours

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About

Makerpad makes it possible for anyone to learn how to build software solutions without writing code. Get started with lessons on automating processes at work, tinkering with side projects and launching businesses.

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Work experience
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Oct 2020 - Present

Makerpad

Head Of Content

I research technologies and teach people what they can do with them. Responsible for content generation & production.

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Jun 2020 - Oct 2020

Makerpad

Educational Content

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Dec 2019 - Jun 2020

Makerpad

Educational Content

Created no-code educational content

Jan 2019 - Jun 2020

SAP Customer Experience

Contract Specialist

Joined SAP through Gigya's acquisition.

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Oct 2015 - Dec 2018

Gigya

Contract Coordinator

• Conducts initial review of nondisclosure agreements, enterprise licenses, reseller contracts, services agreements, data processing agreements and other commercial contracts to identify legal issues, commercial risk, and liability issues with regards to SaaS contracting models for Senior Legal Counsel. • Researches and reports on relevant laws & regulations to assess if there are any issues impacting business initiatives and product offerings. • Supports transactions in close collaboration with Finance and Sales by summarizing and communicating legal concepts to achieve best solutions, optimal outcomes, and ensure compliance with contractual obligations, current legislation and/or regulations (including GDPR).

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Jul 2014 - Oct 2015

Gigya

Sales Operations Coordinator

• Identified opportunities for process improvement with a focus on scalability in order to address pain points of internal sales processes. • Conducted ad hoc analyses and research to advise C-suite and executive management on business initiatives and actionable data insights. • Streamlined contract processing working closely with Legal, Finance, and Sales by acting as a point-of-contact on all aspects of the Quoting-to-Booking process. • Implemented forecasting functionality within Salesforce for the Sales team, defined forecasting methodology and trained Sales on best practices. • Created, built, and managed sales training curriculum to standardize sales education across the global organization.

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Nov 2013 - Jul 2014

Gigya

Manager, Business Development

• Built, trained, and managed a team ranging from 7 to 10 Business Development Representatives, focusing on corporate accounts in the U.S. and Canada ($50M-200M in revenue). • Established, enforced and improved lead generation processes and strategies to maximize team efficiency and effectiveness. • Analyzed established metrics and worked with management to understand opportunities for performance improvement. • Responsible for a weekly, monthly, and quarterly quota.

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Aug 2013 - Nov 2013

Gigya

Business Development Representative

• Met a weekly quota of 7 new business meetings a week and earned Top Performer in Q3 2013. • Generated new business opportunities by researching leads and conducting outreach to targeted industries and roles. • Provided first level qualification and set appointments or next step conversations for Account Executives.

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Aug 2012 - Aug 2013

SheKnows Media

Digital Advertising Operations, Ad Optimization

• Partnered with advertisers and agency clients optimizing digital brands across SheKnows network by identifying highest performing vertical or digital publication for campaign • Collaborated with account management and client teams ensuring highest user ad engagement through optimization of creative collateral based on audience measurement • Enhanced brand impact through precise audience targeting and demographic selection by utilizing brand measurement tools such as Nielsen, comScore and IAS • Responsible for the trafficking, reporting, optimization and day to day management of online media campaigns • Managed all client and vendor campaign billing. • Ensured all media campaigns delivered in full and met and exceeded advertiser objectives by working with sales and account management team. • Troubleshooted creative and tag implementation issues that may arise pre or post campaign launch

Mar 2012 - Jul 2012

Starcom MediaVest Group

Junior Digital Associate

• Executed and managed digital advertising campaigns for various brands under the Kraft Foods business. • Technical lead for clients and internal teams on ad serving and verification, media optimization strategies, technology innovations, and process improvements. • Handled creative and technical specifications to ensure timely and accurate campaign deliverables. • Managed tracking set up and relationships with third party vendors (creative agencies, rich media vendors, video partners, and survey vendors). • Run ad performance reporting and analysis to monitor campaign delivery • Troubleshoot creative and tag implementation issues that may arise pre or post campaign launch

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Aug 2011 - Mar 2012

Digitas

Media Operations Analyst

*As of March 2012 the account I worked on was acquired by Starcom MediaVest and all employees working on the Kraft/Mondelez account went to Starcom MediaVest. • Executed and managed digital advertising campaigns for various brands under the Kraft Foods business. • Technical lead for clients and internal teams on ad serving and verification, media optimization strategies, technology innovations, and process improvements. • Handled creative and technical specifications to ensure timely and accurate campaign deliverables. • Managed tracking set up and relationships with third party vendors (creative agencies, rich media vendors, video partners, and survey vendors). • Run ad performance reporting and analysis to monitor campaign delivery • Troubleshoot creative and tag implementation issues that may arise pre or post campaign launch

Jan 2010 - Dec 2010

Conde Nast

Marketing and Promotions intern

• Responsible for tracking promotional and special advertising sections of the magazine. • Prepared promotional material for mailings to clients. • Assisted marketing department in the research and development of client premiums, in-book and online promotions. • Helped marketing department with NYC event execution by assisting with theme planning, overseeing gift bags, and guest check-in. • Edited and submitted copywriting for online promotions on www.wobsessions.com • Handled all email and direct-mail correspondence for W’s Personal Shopper. • Maintained inventory of the promotion closet and the magazine closet.

Sep 2009 - Dec 2009

Conde Nast

Advertising intern

• Worked closely with sales assistants to prepare for client meetings—including the preparation of account sheets, sell pieces and creating PowerPoint presentations. • Proficient in established practices for tracking advertising pages and revenue across competitive titles while utilizing Excel and Microsoft Word. • Maintained expense reports for the sales team.

Education

2016 - 2018

Arizona State University - W. P. Carey School of Business

Master of Business Administration (M.B.A.), Finance, General

2008 - 2011

The King's College

BA, Politics, Philosophy, Economics

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