Danielle Negrin

Executive Director at San Francisco Psychedelic Society

Oakland, CA

How does this work?

Executive Director of San Francisco Psychedelic Society. Dedicated to helping the public unlock the healing and transformative capacity of psychedelics while seeking to honor their indigenous lineages. We provide education, integration and support for thousands of people across the globe who are interested in altered states of consciousness for harm reduction, mental health, addiction recovery and spiritual growth. Plan, execute and promote psychedelic events in the bay area, manage non-profit organization, facilitate psychedelic therapeutic-use support and addiction recovery groups. Advisor for Project New Day, was on the founding team of Decriminalize Nature Oakland Previous work in cannabis industry

Ask me about
Anxiety Disorders
Addiction Recovery
Psychedelic Integration
Work experience

Apr 2018 - Present

San Francisco Psychedelic Society

Executive Director

• Run daily operations and partnerships Manage, post, engage and streamline social media content for entire organization • Co-plan, curate and execute psychedelic events with core team • Facilitate bi-monthly community support groups for mental health and addiction recovery • Draft and respond promptly to correspondence and new inquiries via email • Interact with event participants representing society for community outreach at entheogenic & consciousness talks


Aug 2016 - Oct 2016

DOPE Magazine

Content Provider

DOPE= Defending Our Plant Everywhere. I 🔌'd the best of the best...Covered the dopest content. #StayinTheKnow🦄👌🏻

May 2015 - Apr 2016

Broker and Consultant

-Brokered in 2 of first top 5 brands, scaling their reach to statewide distribution -Helped build SFDC backend with a customized framework for longterm customer retention -Provided medical marijuana educational training for staff of 30+ new employees from product knowledge to crafting brand personality -Curated a thorough Cannabis Knowledge Test (cultural, scientific, historical) -Obtain a keen eye to spot the "it factor" in a brand that has the ability to scale -Consulted company on cannabis demographics, packaging, dispensary communication, budtender education, holes in the industry, importance of relationship development and nurturing


Dec 2014 - May 2015


Market Manager (Temporary)

Was first bay area hire to the field marketing team. Brought awareness and exposure to the Leafly brand in the Northern California region. • Developed leads of dispensaries to add to the Leafly platform • Cannabis Education and sponsorship activations • Community involvement as Leafly representative at events, conferences & activist groups • Activated marketing campaigns to reach local target demographics • Engaged with clients (40+ dispensary owners) to nurture existing relationships • Provided brand awareness & strong representation in Northern California region

Aug 2014 - Mar 2015


Largest cannabis dispensary in San Francisco that provides award-winning medicine for 800+ California patients a day. -Patient consultation -Cannabis & product education -Keen knowledge of strains and effects -Provided excellent customer service resulting in patient loyalty -Promoted for dispensary at local events


Sep 2014 - Jan 2015


VP, Sales and Marketing

WeedClub is a start-up geared toward connecting those professionally in the cannabis space. "WeedClub.com- Friends In High Places" -Brand Representation at conferences, cannabis cups, expos/events, meetings, activist groups -Advertising sales, drien by generating qualified leads -Cultivated initial Marketing strategies & started developing the brand -Community engagement primarilly via Women Grow -Bay Area chapter (original member) -Researched emerging cannabis markets, identifying demographics & current market trends -App UI/UE


May 2014 - Sep 2014

budtobud Inc.

Sales & Marketing Specialist

A new music startup; multi-source application that is connected to your SoundCloud, Spotify, YouTube, Rdio and local library -Crafted Brand development -Created sponsorship deck pitches for partnership integration -UI/UE testing and reported bugs -Provided administrative support and lead generation -Representative for brand at SF Music Tech Summit


Jun 2013 - Dec 2013

Engine Yard

Sales & Marketing Intern

Engine Yard is the leading Platform as a Service (PaaS) empowering developers to plan, build, deploy and manage applications in the cloud. -Generated qualified leads which led to customer conversion -Provided administrative assistance to internal marketing team -Planned events and tech meetups

Oct 2009 - Oct 2011

Your Music Magazine

Advertising Sales Assistant & Writer

Your Music Magazine printed over 10,000 copies distributed from Sacramento to LA, in addition to executing a digital online version • Generated qualified Leads which resulted in customer conversion • Assisted advertisement sales (both print & digital) • Wrote articles, concert recaps and album reviews • Curated content for each issue including interviews with elite bands & artists • Attended hip hop, rap & reggae concerts weekly as brand representative • Provided pre-sales support and promoted concerts on social media platforms • Oversaw coordination of concerts: booking bands, negotiating ticket sales, venue selection, & décor

Sep 2010 - Jun 2011

Ineffable Music Group

Artist Management Intern

Ineffable Music Group developed a philosophy of infrastructure building that focuses on booking, touring, merchandising, online presence, branding, sponsorship, press, visual media, promotions, and general services. Top artists on label: Hieroglyphics, Collie Buddz, Zion I, etc. • Client relations with top hip hop and reggae artists (provided administrative support) • Aided production at shows/events with backstage and hospitality maintenance for artists • Assisted in-office with calendaring, administrative management and consulting agreements • Coordinated touring logistics including venue selection, band contracts and vendor negotiation • Promoted concerts via social media channels effectively for company resulting in sold-out shows and increased fan base

Sep 2007 - Feb 2009

94.9 Jamz Hip Hop Radio Station

Marketing Assistant Internship

First individual to be selected to intern at hottest local Oregon hip hop station -Learned management tactics for A-list artists -Promoted effectively for events via go go market field strategy -Event production -Conducted on air commercials in Spanish -Translated materials to reach a broader audience


2011 - 2013

San Francisco State University

Bachelor's degree, Communications

2006 - 2008

University of Oregon


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